Imagine all the help it could provide clubs if for one day they could insert themselves into the member’s shoes. This month we did just that. Jordan Martinez, 22, discussed his experience at Gainesville Health and Fitness Centers. Martinez joined the club in June and has since signed up for personal training. Martinez could have [...]
Performance Food Centers creates the most natural form of Protein Supplement found anywhere. Performance Food Centers (PFC), a Juice Bar, Whole-Foods Supplier and Sports Nutrition Educator to over 925 Health Clubs nationwide is proud to introduce the most natural, bio-available protein in the health market today – Bio-Whey. Most whey protein supplements on the market [...]
Personal Training without sound nutrition practices is like peanut butter without jelly, Simon without Garfunkel or bacon without eggs; they simply go together. Offering personal training in your facility is essential for both your club’s health as well as your members’; there is no disputing this. Why then, do we often focus on just personal [...]
Clearwater, Fla. – To support its members’ long-term wellness goals, Lifestyle Family Fitness has launched “Lifestyle Your Store,” an online shopping experience that brings together a diverse array of nutritional supplements and fitness-related products in one convenient Web site. “Good health is about more than just regular exercise,” said Kevin Laferriere, the president of Lifestyle [...]
For the first time in your club’s history, your members are searching for something more than weights and typical gym equipment. With today’s media outlets, your members know more about nutrition and ways of enhancing their bodies through diets. Now, more than ever, it is important for you to embrace nutrition in your club to [...]
Obesity is no longer a problem for just Americans. People and countries around the world are finding themselves overweight and struggling with the same problems many Americans have for decades. The easily reached fast-food chain and the ability to relax for days without exercise has become a pandemic. To counteract the problem, many countries in [...]
Imagine if all your members achieved their performance goals. Now, imagine how popular you would be AND how your bottom line would look. Retention numbers would most likely reach heights never before imagined and your business would probably soar. Last month, there was a public discussion about the “myths of exercise.” The real question is: [...]
The Main Focus To make your club great in 2010, pinpoint the most important aspects of your business. “Get back to the basics,” suggested Joel Tallman, the senior vice president of franchising and global operations with Gold’s Gym International. “Recognize how important your members are. Concentrate on hygiene and sell the benefits of exercise versus [...]
A lot of companies and organizations have made a drastic attempt to include fitness into their budgets. Many major corporations have on-site work out facilities, but a lot of the smaller companies still have to outsource fitness to local health clubs. However, one main concern has been with companies and organizations that can’t provide funding [...]
Fit for Kids’ Sake!, a national health and well-being advocate group today announced their inaugural International Fitness Day occurring on October 30. The International Fitness Day event was established as a day dedicated to help recognize the importance of health and fitness for everyone worldwide. People around the world will be spending at least 30 [...]
